Tag Archives: evaluation

a ruler

How Deep are Your Metrics?

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An article by Ev Williams (one of the founders of Twitter) in Medium got a lot of buzz in the business world. It is amazing what a little trash talking among tech capitalists can do. But his point is really important and I want to apply it to human factors today.

My rant was the result of increasing frustration with the one-dimensionality that those who report on, invest in, and build consumer Internet services talk about success.

a machine to score scantron forms

Student Evaluations of Teaching

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The typical student evaluations that occur in most college courses at the end of the semester are intended to be used as part of the professor’s performance appraisal. The instructions clearly state that students should not consider factors such as the contents of the course, the time classes are held, or how much they like the professor personally. And yet the validity of these instruments often falls down on the job…