Tag Archives: behavior

a woman punching a man

Behavior Change and Self-Identity Resonance

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I use the term self-identity resonance frequently to describe a phenomenon that is often the cause of a failure to accept a logical argument or engage in a productive or attractive behavior. The basic meaning of the term is not always clear to people, so I thought I would share a great blog post from Gretchen Rubin at the Happiness Project, who tells a very engaging story on the topic.

When people find it hard to change a habit, when they keep trying and failing, often an issue of identity is involved. Our idea of “this is the kind of person I am” is so bound up in our habits and actions that it can be hard to see. But our sense of identity can make it easier or harder to change a habit…

a close up image of a finger print

Incentives, Mixed Motivations and Behavior

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Today, I don’t just want to bring your attention to some fascinating research I came across, but perhaps to change the way you look at it. OK, that sounded more pretentious than I intended. But seriously, there is a much bigger issue here. The study looked at how much your personal information is worth to you. If your access provider (mobile, home, or whatever) is going to sell your personal information to advertisers, perhaps you should share in the revenue…

a needle and a vile of vaccine for small pox

Self-identity and Behavior Change

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Maria Konnikova at The New Yorker recently wrote a synopsis of some really interesting studies that investigate how to get people to change their behavior or their opinions about important topics. The unifying principle and the insight these studies give us is really important so I thought I should share…

a pile of tools of all sorts

Entooled Cognition

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Consider this quote from Catie Lazarus in a recent Fast Company article:

My dad always told me that when you’re handed a test, put your pencil down and don’t write a thing.

My post today is the next in a series of posts: from embodied cognition to enclothed cognition and now entooled cognition…

a baby wraped up in many pieces of clothing

Embodied and Enclothed Cognition

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How many of you are as addicted to David McRaney’s work as I am? For the uninitiated, he is the author of the bestselling You Are Not So Smart and recently wrote the sequel You Are Now Less Dumb. He also has a great podcast. I am sorry if this seems like an ad for his work, but I am not alone. Brain Pickings (which you should definitely be reading!) has raved about his ideas several times this year…

fast food restaurants

A Sadder Example of Priming

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I write about unconscious priming on a regular basis because I find it so fascinating (most recently here). Priming has the power to influence our behavior (and our users’ behavior) in so many ways that it can be an extremely versatile tool in our design arsenal. But it can also be a detriment…