A man serving food from a cafeteria line

Another Great Example of a Helpful Nudge

I have been a fan of the Smarter Lunchroom Movement ever since I decided to focus my career on behavioral science and cognitive disfluency. This is a great example of how we can use the most basic human behavioral tendencies to make the world a better place. And without being overt, controlling, or suppressive. With marketers using these same techniques to push us towards fast food, it is the least we can do.

Including a convenience line for healthy foods in the school lunchroom can cut back on the amount of junk foods being purchased for your kids’ lunch!

I start every semester by joking with my students that they can use what I teach them for the forces of good or the forces of evil. I implore them to please go with good at least 90% of the time, acknowledging that temptation and job demands will push them to the dark side every once in a while. In one sense, I am really just saying this to intrigue them about the topic. But deep down, I really think I really do mean it.

Image credit: “Cafeteria Food!” by cubby_t_bear used under CC BY-SA 2.0

5 thoughts on “Another Great Example of a Helpful Nudge”

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